9 Easy steps to Write SEO-Optimized Blog Post [2021]

Write SEO Optimized blog post plays a crucial role in the growth of any blog. Your blog post should be completely SEO optimized and also contains necessary keywords, subheading, subtopics, outbound links, infographics, images, etc.

But many people don’t know How to write a completely SEO optimized blog post and due to this reason, they never got success in Blogging and at last, they decide to quit blogging

If you are one of them, then don’t worry, today I will tell you how to write an SEO-optimized blog post and this will surely help you to rank your website. Writing an SEO-optimized blog post is divided into several steps. You should follow each step to write an SEO-optimized blog post. After reading this post you will surely able to write an SEO-optimized blog post on your own.

Steps to writing an SEO-optimized blog post:

  • Finding keywords
  • Find Subtopics
  • Finding headings and subheadings
  • Analyzing competitors websites
  • Proper use of headings
  • Proper use of heading tags
  • Use of images and infographics
  • Always Use of outbound links
  • Use proper FAQs

Keyword finding

The first and foremost step to writing a blog post is to find keywords related to your niche or topic. Finding keywords is the most important step to write any blog post. You should first search for different keywords related to your topic and then select the best keywords.

Keyword - on page SEO

There are many tools available in the market for keyword research. One of the popular keyword research tools like Google keyword planner, Ubersuggest, Moz, Ahrefs, Semrush, word tracker, etc.

You should search for different keywords on different keyword research tools and then collect the list of best keywords. Select the keywords that have low competition and high search volume.

After selecting the keywords, you should make a list of that keywords in notepad or any other software. These are the final keywords that you will use in your blog post and make your blog post-SEO-optimized.

We Discussed In our Article About: How to chose a Niche to Start Your Blog

How to Start a Blog from Scratch in 2021

Finding Headings and Subheadings

After finding the keywords and making a list of keywords, now it’s time to find headings and subheadings. It is a very important step to writing a blog post.

Headings and subheadings are the most important part of a completely SEO-optimized blog post. To find the headings and subheadings you should target the long-tail keywords. You should make heading and subheadings using “How to”, “Top 10 ”, “ Best ”, etc helping words.

There should be only one main title of your blog posts which includes your main keyword. Then your headings and subheadings should have other keywords in them. There should be the proper use of H1, H2, H3, etc writing tags in your blog.

You have to select the headings wisely for your blogpost. Your article will rank based on the headings and subheadings you have used. You should create headings and subheadings targeting the user’s intent. To find such headings and subheadings you can the website known as “ Answer the Public ”.

Competitor’s Website Analyzing

When we Analyzing the competitor’s website it is one of the most important parts of the field of blogging. Analyzing the competitor’s website means seeing what the other website has written. Till now you have got the keywords for your blog posts as well as have got the headings and subheadings for your blogpost.

Now you have to search the keyword that you have selected to write a blog post, on google. When you search that keyword, you will see the different search result on google. Now you have to see the top 5 websites that are ranking on that keywords. Read their article and understand how they have written the article, which keywords they have used, which headings and subheadings they have used, and also understand their writing type.

Analyze which keywords they have used and also understand how they have used that keyword. You also see how many words they have written. To rank on the first page of google you have to write more words than the articles that are already rankings.

After analyzing you should make a list of other keywords, headings, and subheadings that are used by that websites and try to use those keywords, headings, and subheadings in your blog post.

Writing an SEO Optimized Blog Post

Till now you have got the keywords, headings, subheadings, and many important things for your blog post. Also, you can analyze the top sites that are ranking on google are ranking on that keywords. You have got the total no of words that you have to write to rank on google.

If You don’t have got enough knowledge about what to write. Now it’s time to write the blog post using all these things. Your article should be made using the H1 heading, H2 heading, H3 heading properly. These headings have to be used properly in the article. There should be one main title having your keywords and then you have to use appropriate headings and subheadings.

The Format of the Blog Post Should be like this:

Main Title H1

First Heading H2

       Second Heading H3

               Third Heading H4

Next Time also Heading H2

      Second you can mention Heading H3

               If Required Heading H4

Another Starting Heading H2

      A subheading can be Heading H3

            Then Next Heading H4

Your blog post should be in the above format. Using the proper heading will help you to rank faster on the search rankings. Don’t use headings unnecessarily.

Content of SEO Optimized Blog Post

Write Your Headline

You should start with a cache title of your blog post. Your title will represent your blog post. If Your title will be cache then readers will attract more to your content. Always remember Title will be the main Heading of our blog post. It always with an H1 tag. If you write in the title section on your WordPress block it always takes H1 only. If Title Starts with Numbers it is more informative and attractive. You also can use brackets for more cache titles. This affects to rank on google.

Write an Attention-Grabbing Introduction

The starting of your blog post should be like an introduction. Now it’s time to grab the reader’s attention. How we can grab the attention? The PPT formula you need to Introduce. It should have information about what you going to tell in this blog post. It should highlight important things that you are going to describe in your blog post. What is PPT Formula?

PPT Formula

The Preview

This part your readers knows exactly what they expect. When they land in your blog post they knows they are the right place.

Time for Proof

In this part you can show your readers the proof of what you know about the topic. You can show your personal in like ways


Last is The Transition

Grab your intro with the transition. The transition pushes your readers to keep reading. For example, you can mention after your intro “Let’s dive right in”.

Write an Awesome Post

After the introduction, then it comes to the main content of your blog post. In the main content, you have to give all the information about your keywords. Your main content should also be divided into various topics and sub-topics.

You have to use the headings and subheadings in the main content. The main content of your blog post should be written in paragraphs. The length of each paragraph should be not too long. Every paragraph should be small.

You have to highlight the keywords and other important points that you have written in your blog post by making them bold, italic, or underlined. Highlighting keywords also helps to get better rankings in search engines.

You should also use tables and bullet points to describe other information as it will make your blog post more attractive and informational.

After writing the main content and highlighting the keywords and main points now it’s time to end your blog post with a conclusion. The conclusion should be written in such a way that, it will give you a summary of the article. You can also ask users to comment or subscribe to your blog post.

Things not to do

Do's and Don'ts of SEO

To write an SEO-optimized blog post you have to prevent some things. You should not do keyword stuffing. Keyword stuffing means unnecessary use of keywords. Doing keywords stuffing will make your article spammy and will not rank in google.

Another point to remember is that don’t write too long paragraphs as it will make your blog post too bore for reading. Try to use shorter paragraphs as well as don’t create a long line. Try to use short lines.

Another important thing is to make your blog post readability score good. The readability score simply means how hard your article is to read. BY keeping a blog post’s readability score well will make your article easy to read and understand. For this, you can use simple words in place of hard or complicated words.

Don’t do grammatical mistakes in your blog. To prevent grammatical mistakes, you can Grammarly Chrome extension that will help you to make your article free from grammar errors.

Use of Images

Images is most important for your content to reach and attract your readers more. All images should be well optimized. And Images should have Alt text to rank in google. If image size is well optimized then your site will load fast and it’s indicate good sign to googl to rank.

After the conclusion part, you have to write the FAQs related to your topic. FAQS simply means frequently asked questions. In other words, FAQs mean the questions that are generally asked by the users related to your topic of the blog post.

You have to make a FAQs section at the end of your blog post that has different general questions asked by the users. This should contain questions with appropriate answers. FAQs should be short and point to point.

The answer to the FAQs should also be the point to point and also try to complete the answer in one line. You can FAQs from google as well as answer the public website.

Using FAQs in your blog post will help you to get featured in the featured snippet of google. Also as per the new update from Google, FAQs will be directly ranked in google. Hence writing FAQs will improve your SEO to a great extent. Hence always use FAQs in the blog post.

Links to your Blog Post

Links are also an important part of the blog post. You should provide important outbound links to the different websites. You should give links to important websites like Wikipedia, and other different websites. Giving links to the other websites makes your article more SEO-optimised. You can provide the link of Wikipedia or any other website article on some of the hard words or topics.

Also, outbound links are a good sign in the eyes of Google as they will make your blog post-professional and hence it will increase the authority of your website or blog. You can also the youtube videos in your blog. This will make your blog post more information as well as it will also increase the quality of your blog post. If you are writing a blog post for the news website then you can also embed a Twitter tweet in your news article as it will provide more clarity to your blog post. You can also give links to Facebook,

Interlinking of your articles

Interlinking SEO

After writing the blog post you should give the link to the other articles of your blog which are related to this topic and keywords. This will help you to drive traffic to your other blog post also. 

Another reason for interlinking the articles is that it will pass the link juice properly to the different blog posts of your website s well as it can also help you to increa=se the authority of your website.

After writing the blog post you should give the link to the other articles of your blog which are related to this topic and keywords. This will help you to drive traffic to your other blog post also.  Another reason for interlinking the articles is that it will pass the link juice properly to the different blog posts of your website s well as it can also help you to increa=se the authority of your website.


Now you have got the basics of how to write an SEO-optimized blog post.  If you want to write a completely SEO-optimized blog post then you have to follow all the above steps properly. If you are a beginner then you will find it difficult to apply the above things but you can learn all the thighs with hard work and experience. After writing 5-6 blog posts you will get enough knowledge of how to write the SEO-optimized blog post and you will surely make your blog post ranking higher on google.

I hope you have understood all the steps properly and will follow every step. Keep in find that usually, it takes 2-3 weeks for a new blog post to get ranked in the search engines. Hence be patient and work hard continuously.

If you have any other doubts, query or questions then don’t hesitate to ask us. You can reach out to us through the comment section below or you can also use the contact us form to contact us.

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